3 Steps To Launch A Home-Based Business Selling Services Online

Photo by Victoria Heath on Unsplash

Every entrepreneur has a different motivation for launching a home-based business, but flexibility is frequently one. Running a home-based business provides a level of flexibility that other jobs don’t always provide.

Starting a home-based business appeals to many people because of its flexibility and minimal expenses. Continue reading to discover the factors to consider before launching a home-based business.

Let’s get started…

Step 1: Figure out what kind of service you can provide.

If you’ve never provided services or hired someone to execute a task for you online before, the first thing you should do is familiarize yourself with the ‘outsourcing marketplace.’

Outsourcing implies hiring or contracting someone to do work on your behalf (you are NOT hiring an employee). Jobs range from modest tasks like providing a one-minute audio voiceover for $5 to large-scale software development projects that can cost tens of thousands of dollars.

If this is your first time, I recommend going through the process of hiring somebody to do something for you. Pay someone $10 to $100 to accomplish a task so you can learn what it’s like to work with and hire contractors.

Here are five outsourcing sites I’ve used to locate someone to hire:

Upwork

Fiverr

99Designs

Hiremymom

Online jobs.ph

Step 2: Locate Your First Potential Client

While you’re researching prospective services to provide, you should also be on the lookout for your first customer.

Someone a friend/family member/colleague knows may require a website constructed, a mobile app built, a podcast set up, t-shirts produced, a book edited, a video created, a babysitter or pet sitter found, an assistant hired, or a plethora of other services.

You may read or watch a video about someone offering a service as a freelancer or creating a business around a service in another nation.

If you spend some time looking at sites like the ones below, you’ll find a lot of inspiring tales of people who started businesses selling services:

Business Insider

Forbes

Entrepreneur

Step 3: Use These 3 Marketing Strategies To Attract More Clients

It’s time to scale — it’s time to bring in the customers! Once you have A-Player contractors ready to work, it’s time to bring in the clients!

This article does not cover marketing because it is a significant topic. However, I can show you the three most likely marketing channels that will lead to the type of development that would allow your Services Arbitrage firm to earn $100,000 or more each year. Join us at the Laptop Lifestyle Academy if you need more marketing help.

Search Engine Traffic

Google organic search accounted for half of all new clients for my editing company. However, my website only attracted 200 visits on peak days — most days were closer to 100 — so we’re not talking about a lot of traffic. What’s important is that you go for targeted traffic, the sort of consumer ideal for your organisation, which you can achieve by developing the correct kind of website content.

Paid Traffic

Paid traffic is becoming the most prevalent source of traffic for quick development. Ads on Facebook and Google, in particular. Both of these networks enable you to target individuals based on keywords, interests, and demographic data, allowing you to focus your ad campaigns on your ideal target client after you’ve identified them. Of course, you’ll need money to buy advertising, so this option might not be available until you’ve made some.

Customer Recommendation And Repeat Business

While Google’s organic traffic brought us, new clients, most of my revenue came from recurring customers who returned month after month with additional work. Referral traffic, often known as Word of Mouth, occurs when existing customers refer new consumers to you. When you provide excellent service, you will receive return and referral business. These two sources may be all you need to expand your company in the long run.

If your budget is limited, I recommend concentrating on accessible traffic sources such as Google organic search, social media marketing, podcasts, blogging, and YouTube marketing. If you have a marketing budget and are sure about your target market, Facebook and Google advertisements are unquestionably the quickest way to reach clients.

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Author | Educationist | Speaker | Entrepreneur

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Danish Sayanee

Danish Sayanee

Author | Educationist | Speaker | Entrepreneur

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